Rosell named Director of Sponsorships and Sales for NM State Athletics
Courtesy: New Mexico State University  
Release:  04/04/2014
Las Cruces, N.M. – The New Mexico State Athletics Department has named Suzanne Rosell Director of Sponsorship and Sales for the Aggies. Rosell brings more than 10 years of sales experience in both a university setting and the private sector.  

"My greatest sense of accomplishment in my career has been the capacity to help build businesses,” Rosell said. “I also love college athletics. Many times we lose sight of why we (the University) are all here. We take kids from being student-athletes and create leaders.”

“I am pleased to welcome Suzanne back to the athletic department in her new role heading our corporate sales efforts,” Athletics Director McKinley Boston said. “Her enthusiasm for her work and tireless energy is an asset, but is contagious and we all have to step up to keep pace.”

During her first stint with NM State, Rosell worked with the Athletics marketing department where she managed the promotions and ticket sales for sponsorships and fulfillment. Suzanne left in spring of 2009 to Emporia State University to take a position as a development officer with the University's Foundation.

Rosell identified funding for the Memorial Union renovation by identifying corporate and private funding. She left Emporia in early 2013 for St. Louis, Mo., to work with Lifetime Fitness. She took a breather from fundraising to focus her attention on business development within the fitness industry. Rosell negotiated corporate affiliate agreements, promoted sporting events and coached athletes.

“A student's experience is directly impacted with the resources we can provide,” Rosell said. “My job is to identify opportunity for organizations to collaborate with Athletics. Creating reciprocating partnerships is what makes my job so rewarding. At the end of the day, I know I was able to positively impact the lives of student-athletes on the field or court."

Rosell received her bachelor’s at Webster University in 2002 and is currently pursuing a master’s degree in business administration at NMSU.

‹ New Mexico State Aggie Athletics

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